Customer Behaviour Analysis

Authors

  • Mr. Jiban Behera Author
  • Mr. Raghudipan Sarangi Author
  • Asst. Prof. Priti Manjari Barik Author
  • Asst. Prof. Priti Manjari Barik Author

DOI:

https://doi.org/10.64751/ijdim.2026.v5.n2(3).967

Abstract

Customer Behaviour Analysis is a smart web-based analytical system designed to monitor customer activities, purchasing patterns, and business trends. The system provides centralized dashboards, customer segmentation, data visualization, feedback analysis, and reporting features to help organizations understand customer preferences effectively. The proposed system uses React.js, Node.js, MongoDB, and modern visualization techniques to generate business insights and improve decision-making. The platform reduces manual work, improves transparency, and supports future AI-based recommendation systems for better customer engagement.

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Published

2026-06-06

Issue

Vol. 5 No. 2(3) (2026): Volume 5, Issue 2(3), 2026

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite

Mr. Jiban Behera, Mr. Raghudipan Sarangi, Asst. Prof. Priti Manjari Barik, & Asst. Prof. Priti Manjari Barik. (2026). Customer Behaviour Analysis. International Journal of Data Science and IoT Management System, 5(2(3), 21-25. https://doi.org/10.64751/ijdim.2026.v5.n2(3).967