Y.Sreenivasa Rao, M. Naveen. “A STUDY ON THE EFFECTIVENESS OF SALES PROMOTION IN SELLING FAST-MOVING CONSUMER GOODS IN HYDERABAD”. International Journal of Data Science and IoT Management System 5, no. 1 (January 24, 2026): 1272–1277. Accessed October 1, 2026. https://ijdim.com/journal/index.php/ijdim/article/view/1392.