1 K Sunanda, 2 V Tejashwini, 3 V Sujana, 4 Rama Lasya, 5 A Adarsh. “TELECOM CUSTOMER LIFETIME VALUE & CHURN RISK DASHBOARD WITH SERVICE USAGE PATTERN DRILL-THROUGH ”. International Journal of Data Science and IoT Management System, vol. 5, no. 2(2), June 2026, pp. 973-84, https://doi.org/10.64751/.