1K.V.Jhansi Rani,2Juttiga Kranthi,3Guruvelli Veera phani,4Gudapati Lakshmi Narayana (2026) “Machine Learning Approaches for Adaptive Pricing in E-Commerce to Optimize Profit and Customer Experience”, International Journal of Data Science and IoT Management System, 5(2), pp. 297–304. doi:10.64751/.