DR. T. SUNDEEP PRASAD, BOGAM NITHIN. EVALUATING THE IMPACT OF BRAND IMAGE ON CUSTOMER LOYALTY AND BUSINESS PERFORMANCE- AIRTEL. International Journal of Data Science and IoT Management System, [S. l.], v. 5, n. 2(3), p. 206–215, 2026. DOI: 10.64751/. Disponível em: https://ijdim.com/journal/index.php/ijdim/article/view/1046. Acesso em: 22 jun. 2026.