DR. R. HAREESH, GUTHULA SUDHEER KUMAR. THE ROLE OF MARKET ANALYSIS IN PRODUCT DEVELOPMENT AND INNOVATION STRATEGIES: A CASE STUDY OF AIRTEL. International Journal of Data Science and IoT Management System, [S. l.], v. 5, n. 2(3), p. 198–205, 2026. DOI: 10.64751/. Disponível em: https://ijdim.com/journal/index.php/ijdim/article/view/1045. Acesso em: 22 jun. 2026.