1K.V.Jhansi Rani,2Juttiga Kranthi,3Guruvelli Veera phani,4Gudapati Lakshmi Narayana 2026. Machine Learning Approaches for Adaptive Pricing in E-Commerce to Optimize Profit and Customer Experience. International Journal of Data Science and IoT Management System. 5, 2 (Apr. 2026), 297–304. DOI:https://doi.org/10.64751/.